“The world will not be destroyed by those who do evil, but by those who watch them without doing anything.” Albert Einstein
Herkimer Post’s 90 day statistics are remarkable for what began a few months ago as a small village’s gardening and environment blog. It’s our crime videos of course. Cameras don’t lie. “What did you expect?” asked one of my former students when I expressed surprise at our stats. (He follows us from Florida.) “You’re embedded on Freak Street. It’s the lure of the grotesque.” “But our police chief lives on this street.” “OK,” he laughed.
There are, believe it or not, some very nice people on this street and in the Village of Herkimer. But viewers can see nice at home. They’ve been coming to Herkimer’s Pleasant Avenue in their thousands to see the not-nice. What they’re reading about and seeing are the fruits of willfully failed governance. Thousands of views of the unchecked criminality swirling about the rental home of one family long entrenched on this once truly pleasant street, allowed to run it as their matriarch sees fit. And they have, as our videos show.
Why? As our blog’s visitors see from our posts and videos, Pleasant Avenue is Herkimer’s Drug Central. A lot of narcotics and cash flow through Herkimer, which lies astride the New York Turnpike, an easy few hours drive to New York City and Canada. It’s an ideal location for narcotics trafficking. And as good businessmen, experienced criminals will typically invest resources to protect their territory.
Count with the Count: Herkimer Post Blog views
We hadn’t paid much attention to the Herkimer Post’s blog’s statistics since our first article in November. And we never checked the YouTube analytics for our postings’ related videos. Although we knew our posts of the booming drug trafficking and criminal antics here on Herkimer’s Pleasant Avenue were drawing far more readers than our real estate or environmental posts, we had no idea how many more. Then the other day we heard a neighbor remark, “No one reads their stupid blog.”
So we counted. And counted again. And were stunned: 2,092 views of our blog posts and 1,296 views of its associated YouTube videos, totaling 3,388 views since our founding. Our YouTube viewers watched 1,957 minutes of Herkimer’s Pleasant Avenue in action. (32.6 hours) The YouTube summary analytics are here and also here.
Herkimer Post’s readers and its YouTube viewers are drawn from all 50 states, with a smattering of YouTube viewers watching from Europe and Asia. Only about 33% of our YouTube viewers during this period came from our blog–the rest found our videos either on YouTube, or came to them via social media or from forwarded links.
Herkimerpost.com Google Analytics data
And below are the less reliable WordPress’ Top Posts figures. They show which were our most popular WordPress posts, but the count per post is low: The author can ensure a special post is the first to greet blog visitors by sticking it atop her blog’s home page. (See line 1 below, “Home page/Archives.”) A reader typically arrives on the home page–a blog’s landing page–and there’s the post. For example, Herkimer Man Sexually Abusing Car was our lead home page post for several weeks, as were Drug Trafficking on Herkimer’s Slumlord Row, Drunks Along the Mohawk and Fire at 333 Pleasant Ave. Herkimer NY. Each undoubtedly received several hundred more views than individually enumerated below by title: (Left click to enlarge.)
Herkimerpost.com’s YouTube Videos – The Power of Many Short Videos
Our most successful posts were those with multiple videos. A post on our blog may only have a modest number of views, such as Fire at 333 Pleasant Ave Herkimer, which drew a mere 23 readers. But with compelling YouTube videos embedded in the post, that post soared in overall popularity.
Re-titled Fire Chief Barton’s Fire on YouTube and edited into six consecutive short videos, Fire at 333 Pleasant Ave drew 506 views on YouTube, a 1:22 ratio. Surprisingly, as the below “Top 10 Video” analytics show, only 38% of our viewers came from our blog. 62% were from YouTube itself, the result of searches and suggestions from other viewers. Many of them appear to have come from Berry’s 81.7k Twitter followers. Fire Chief Barton’s Fire attracted 529 viewers worldwide for a total viewing time of 298 minutes or 5 hours. (Click to enlarge.)
The Fire Chief’s Fire – YouTube Views, Watch times and viewer demographics
The YouTube views for the unfortunate Fire Chief Barton’s fire, though, pale in comparison to those of the crime videos of Herkimer’s Pleasant Ave. Drug Trafficking On Herkimer’s Slumlord Row was seen by 348 viewers worldwide for a total 1,165 minutes, or 19.41 hours. The videos embedded in Herkimer Crime – Drunks Along the Mohawk were enjoyed 673 times worldwide for 708 minutes, or 11.8 hours.
Pleasant Ave Herkimer- TOP Crime Videos YouTube Views, Watch times and viewer demographics
Herkimer, as with many of New York’s Mohawk Valley communities, is hoping to regain its long lost prosperity from the ripple effects of the billions of dollars being poured into the Nano Utica Initiative, a visionary high-tech manufacturing complex under construction in Utica, an easy 30 minutes commute away. Unfortunately, Herkimer is an impoverished, crime-ridden community, ranked as one of the 10 worst places to live in New York State. What we’ve been subjected to since moving to Herkimer two years ago bears that out–death and arson threats, dog poisoning and beating, burglary, mob menacing, police failure to protect.
We at Herkimer Post are determined to ensure that anyone considering moving to Herkimer is aware of all its aspects. We want no one else to walk blindly into we what did here on Herkimer’s Pleasant Ave. All our crime posts are tweeted to Utica Nano @nanoutica, their partner ams AG in Styria, Austria (@amsAnalog),
and to our governor @NYGovCuomo.
We like Herkimer and believe in its future. We’ll continue to help ensure that future by covering, and uncovering, all aspects of our community in the hope that new and better days lie ahead for Herkimer.
The Herkimer Post would like to thank it’s 300+ email subscribers for their continuing interest, some from such distant points as Stockholm, Sweden, Graz, Austria, Sofia, Bulgaria and India, as well as its editors’ YouTube and Google+ subscribers and legions of Twitter followers.
We’d also like to thank the New York State Police and the US Department of Justice for their support, and cloistered elements of the US Department of Homeland Security for having our backs.
The Herkimer Post is especially indebted to its 333 Pleasant Avenue neighbors, the Joyce Barton and Douglas Barton family, and their patron-landlords, Alan and Clara Klock of Cherry Valley NY, for our blog’s success. (See how they helped. Check out our Crime Archives.)
In fact, Joyce and Douglas Barton have done so much to bring the attention of the world to the Village of Herkimer that The Herkimer Post would like to nominate them as Herkimer’s First Family. Their accomplishments reflect what can be achieved by unchecked intimation and brazen conduct on a lawless street, aided and abetted by a willful failure of governance.
Written by Herkimer Post Crime Editor, author Stephen Ames Berry. Berry is a former officer of Harvard University and a veteran of the National Security Agency’s US Army Security Agency.